Prices for melons have increased significantly this week in Ukraine, according to analysts of the EastFruit project. The main factors behind the growth in prices in this segment were the seasonal reduction in the supply and rather active demand from consumers.
Melons in Ukrainian farms have risen in price by an average of 33% compared to last week, primarily due to the seasonal reduction in the supply, as growers say. To date, many growers in the southern region have almost completed the harvesting of early melon varieties. Harvesting of later varieties is planned to start only in the end of this month. In addition, at this stage, many producers faced problems with the quality of melons due to unfavorable weather.
Today growers ship melons from the field in bulk at 4-8 UAH/kg ($ 0.015-0.30/kg).
It should be noted that melons in Ukrainian farms are now on average 23% more expensive than in the same period last year. According to industry experts, such a price difference is primarily associated with a reduction in melon production in the country due to unfavorable weather.
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