The Georgian company Agrohub, which owns the chain of Agrohub agricultural hypermarkets, has opened a distribution center (DC) in partnership with the Bank of Georgia.
According to the Bank of Georgia, the enterprise, located in Avchala (outskirts of Tbilisi), on an area of 3 000 square meters, has modern equipment and laboratories. The total cost of the project was 9 million GEL ($3.6 million), of which 8.5 million GEL ($3.4 million) was the bank’s investment.
“With the support of the Bank of Georgia, we launched production from a new infrastructure project on 3 000 square meters, the enterprise has modern equipment and laboratories. We got the opportunity to offer the consumer, in addition to existing products, new lines of meat and fish cooking. The range of canned food, confectionery, and semi-finished products is also significantly increasing,” said Lasha Gotsiridze, CEO of Agrohub.
With the centralized production, the company intends to increase production volumes and expand the range of products, while leaving local production at its branches, EastFruit reports.
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“The feature of Agrohub in the Georgian market is its business concept distinguished by the variety of organic, natural, healthy food products. We are pleased that we have the opportunity to support the opening of a new enterprise since such projects help create new jobs in the country and strengthen the economy. As a result of the project implementation, 125 new employees joined Agrohub. In total, the company employs 1 500 people,” said Sandro Dzagnidze, Deputy Director of the Bank of Georgia Corporate Banking Department.
The first Agrohub hypermarket was opened in Tbilisi at the end of 2016. To date, the hypermarket chain has three branches, two of which are located in Tbilisi and one in Batumi. Agrohub is also represented in Tbilisi by a chain of cafes. It should be noted that the company itself is a producer of a number of products presented in its hypermarket chain. In particular, the company owns a milk processing plant, a meat products enterprise, bakeries, a cannery, livestock and poultry farms, greenhouses, and a wine cellar.
Among the plans of Agrohub for the next two years is the opening of two more hypermarkets, ensuring the operation of centralized production at full capacity and the further improvement of its farms.
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