A noticeable increase in the sales of table beets allows growers to raise their prices, analysts of the EastFruit project report. In addition to the increase in demand, the price increase is also facilitated by the reduced supply of table beets on the market, as many growers refuse to sell them and prefer to keep the entire harvest in storage.
According to the daily monitoring of the project, table beets in Ukraine have risen in price by an average of 16% since the beginning of the week. Today producers are ready to ship them at 5-7 UAH/kg ($0.19-0.27/kg), depending on the quality, region, etc.
According to market players, the rise in prices is facilitated by a noticeable increase in trading activity in the segment of beets. The majority of farms suspended the sale of high-quality table beets waiting for an even greater rise in prices and laid the bulk of the crop for storage. They only offer surplus for sale, as a result of which the supply on the market is somewhat limited.
At the moment, prices for table beets in Ukraine are already 1.7 times higher on average than at the beginning of October last year. However, market participants assume that the upward trend in prices might be a temporary phenomenon. In their opinion, a further rise in prices may encourage growers to start selling beets from storage, which will lead to an increase in supplies and, as a result, to a decrease in their prices.
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