The second week of 2025 saw a gradual recovery in participant activity on regional trade platforms for fruits and vegetables, although it has not yet returned to pre-holiday levels. The market dynamics were influenced by various factors, including the availability of different produce and regional price trends.
EastFruit team offers comprehensive fruit and vegetable market analyses of the previous week for Eastern Europe, Central Asia and Middle East based on the offers and bids at the largest regional EF trade platform with 26,000 participants from 50 world countries (for the extended list of produce trade platforms see this article).
Carrots emerged as the leader in terms of supply volume, with prices continuing to rise. This increase in carrot supply was notable across five countries, including Egypt, which offered carrots from the 2025 harvest. White cabbage, onions, and potatoes also saw significant activity, with white cabbage and potatoes being in high demand. However, Ukrainian participants are anticipating a shortage of seed potatoes this year, which could impact future supplies.
In the fruit segment, apples dominated the market, with representatives from four countries actively selling them. The popularity of imported apples is growing in Morocco, adding to the overall demand. Other fruits that saw considerable sales included persimmons, grapes, and mandarins. Additionally, there were active sales of pomegranates and lemons, although these were not as prominently featured.
The price trends varied across different regions. In Ukraine, prices for white cabbage, carrots, onions, and greenhouse cucumbers continued to rise, a trend that began before the holidays. Conversely, the price of greenhouse tomatoes started to decrease. Sweet peppers also saw a price increase, while the cost of cauliflower and broccoli rose sharply. The price of greens remained stable.
In Uzbekistan, the prices of greenhouse vegetables, onions, and carrots began to decrease. Mandarins were sold at lower prices compared to the pre-holiday period. However, the price of pears increased, and the price range for apples narrowed.
Egyptian exporters reduced the prices of mandarins and lemons, which helped strengthen their positions in the foreign markets. This price reduction was a strategic move to remain competitive and expand their market share.
Overall, the trade platforms saw participation from ten countries, with Ukraine, Uzbekistan, Iran, Egypt, and Poland leading in the number of offers.
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