This week, the Kantar Institute unveiled its ranking of the fruits and vegetables most popular with the French last autumn, based on the quantities purchased over a period of 3 months (P10/P11/P12). For fruit, the banana once again comes out on top, and for vegetables, the first place goes to the potato, FreshPlaza informs.
Kantar study lasting 12 weeks – consumption stopped on December 1st, 2024.
The banana is the most popular fruit
First place: the banana. It is the fruit most purchased by the French, with over 109,292 tons. A fruit that is “constantly on the rise, with an increase of almost 7% over the same period last year.”
Second place: apples. This seasonal fruit comes in 2nd place, with 98,845 tons purchased. However, this represents a 7% drop from the same period last year.
In third place comes the mandarin, with 52,179 tons purchased, an increase of almost 5%.
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The potato is the number 1 most consumed vegetable
First place: the potato, with a record 180,788 tons bought by the French. “Steamed, fried, or roasted, this vegetable appeals to all target groups.”
In second place: is the tomato, with 66,807 tons purchased.
In third place comes the carrot, with 63,964 tons purchased. The vegetable saw an increase of almost 2% compared with the same period last year.
“Other fruits and vegetables round off the ranking, such as pumpkins, which recorded an impressive 20% increase this year, and kiwis, with an increase in sales of more than 32%. This ranking confirms the French people’s appetite for seasonal and exotic fruit and vegetables,” according to the Kantar Institute.
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