David Saakyan: EU stone fruit buyers are shifting their procurement priorities
“EU retailers need not just fruit, but supply predictability, product traceability and lower losses,” says David Saakyan, founder of BellyBella...
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flat peach
As demand grows for reliable suppliers in the flat peach and flat nectarine category, Armenia’s BellyBella Fruit Company stands out with taste, long seasonal availability and a structured production model
In the European peach, nectarine and plum category, the market is increasingly facing not so much a shortage of product...