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Plum Market in Ukraine Enters a Price Freefall

The downward spiral in plum prices in Ukraine continues for the fifth consecutive week. Since the beginning of this week, the negative pricing trend has even intensified. Analysts from the EastFruit project report that the domestic market is currently experiencing an oversupply of plums from local farms, which is putting significant pressure on prices in this segment. According to market participants, demand from local wholesale companies remains very low, while the supply of stone fruits continues to increase due to seasonal factors.

As of today, prices for plums from local producers range between 15–40 UAH/kg (approximately $0.36–0.96/kg), depending on the variety, quality, and batch size. This represents an average decline of 29% compared to the end of last week.

Read also: Ukraine’s Greenhouse Cucumbers Continue to Rise in Price Ahead of New Harvest

It is also worth noting that the hot, sunny weather is accelerating the ripening process of plums, while at the same time negatively impacting their quality — another factor that is putting downward pressure on selling prices.

Despite the continued decline, current plum prices in Ukraine remain on average 50% higher than in early August last year. However, fruit growers do not rule out the possibility that, under the current market conditions, they will be forced to continue offering price concessions to attract buyers.

For more detailed information on the development of the plum market and other fruit and vegetable sectors in Ukraine, please visit the EastFruit website.

EastFruit

The use of the site materials is free if there is a direct and open for search engines hyperlink to a specific publication of the East-Fruit.com website.

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