As global demand for high-quality berries continues to rise rapidly, Ukraine is quietly but steadily establishing itself among the world’s fastest-growing exporters of blueberries. One of the key drivers behind this growth is the company “Blue Berry LLC”, which cultivates over 120 hectares of blueberries in the Zakarpattia region and has built a large-scale export system aligned with global standards for safety, reliability, and reputation, writes EastFruit.
Ukraine has been increasing its blueberry exports by more than 20% annually – equivalent to around 530 additional tonnes each year – even amid full-scale war. But behind this growth, beyond the raw statistics, lies the story of a Ukrainian business that withstands challenges and turns them into competitive advantages.
From Family Roots to European Markets
“Blue Berry LLC” is based in the village of Velyki Luchky near Mukachevo, just 40 km from the EU border and less than 1,500 km from Amsterdam. This geographic advantage has become a logistical asset: each year, hundreds of tonnes of blueberries under the BlueBerry Club TM brand are shipped to supermarkets in Italy, the Netherlands, Spain, and the United Kingdom.
Domestically, “Blue Berry LLC” is present in Ukraine’s major national retail chains such as Novus, Fozzy Group, Goodwine, Metro, ATB, and Auchan.
Read also: From Ukrainian Fields to Global Markets: Ukrainian Blueberry Producers Unite Despite the War
The company places great value on human capital: “Blue Berry LLC” is a family of over 50 full-time employees, expanding to as many as 1,200 seasonal workers during peak harvest. For them, berry cultivation is not just a business – it’s a way of life.
“Our employees are not just a team; they are a family. A family that has been shaping the culture of blueberry growing for generations. This continuity and mutual trust are what enable us to deliver the highest quality,” emphasizes Natalia Pukshyn, founder and CEO of the company.
Certifications That Open Borders
In a world where importers rigorously monitor product safety, “Blue Berry LLC” has not only adapted but become a benchmark. Certifications such as GlobalG.A.P., GRASP, SEDEX, and the ongoing implementation of FSSC 22000 confirm compliance with international safety and social responsibility standards. These certifications are no longer just tools for entering foreign markets -they are markers of trust for B2B partners.
The company operates a high-tech sorting, cooling, and packaging facility covering over 3,000 square meters, allowing it to quickly deliver fresh berries to any point in Europe. The assortment includes modern blueberry varieties developed by leading American breeder Fall Creek: Duke, Bluecrop, Liberty, Aurora, and Last Call.
“We don’t just grow and sell berries – we build partnerships. Our export activity is a guarantee of stability, quality, and trust. Reliability has become the key to long-term contracts both in domestic and international markets,”
says Natalia Pukshyn.
“Blue Berry LLC” is actively integrated into professional industry networks both in Ukraine and abroad. It is a member of the International Blueberry Organization (IBO), a global platform shaping trends in blueberry production, and the European Business Association (EBA), one of Europe’s most influential business communities.
In Ukraine, the company is part of the Ukrainian Blueberry Growers Association, which was the first step toward consolidating Ukrainian producers and strengthening their positions on domestic and export markets. It is also a member of the Ukrainian Chamber of Commerce and Industry, unlocking additional channels for business partnerships.
The Energy of Life Grown in Zakarpattia
The company’s slogan – “The Energy of Life”- is more than just a metaphor. Blueberries are among the richest berries in antioxidants, vitamins, and micronutrients. Regular consumption supports improved focus, metabolism, and cardiovascular health. It is a berry that, quite literally, energizes.
At the same time, this energy has an economic dimension. It powers local communities by creating jobs, promoting legal seasonal employment, developing rural infrastructure, and shaping modern business standards in Ukraine’s agricultural sector.
Today, the presence of “Blue Berry LLC” extends far beyond Ukraine – its berries are on the shelves of European supermarkets, secured in long-term contracts with leading importers, and increasingly winning the trust of consumers across the globe.
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