The increase in demand allows Ukrainian farmers to raise selling prices for carrots, EastFruit project analysts report. The reason for the higher demand is the intensification of purchasing by large wholesale companies and retail chains on the eve of the New Year, as well as the completion of the sale of carrots from unequipped storage facilities, project experts say.
Today, farmers ship high-quality carrots no cheaper than 15-20 UAH/kg ($0.41-0.55/kg), which is an average of 11% more expensive than at the end of the last week. However, industry experts emphasize that the upward trend in prices is observed exclusively in the segment of high-quality carrots, which are purchased for long-term storage.
According to market players, a noticeable increase in trading in the segment of high-quality carrots contributes to the price increase. It is reported that most Ukrainian farms have suspended carrot sales in anticipation of an even greater price increase and have laid the bulk of the crop in storage. They offer only surpluses for sale, because of which the supply of carrots on the market is somewhat limited.
It should be noted that the current price for high-quality carrots in Ukraine is on average 2.9 times higher than a year ago. At the same time, some producers plan to further raise prices, provided that the current sales rates are maintained.
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